Google Ads & PPC Marketing for Flooring Companies

Generate unique, high-intent and high-quality leads today for your flooring company with our proven Google Pay Per Click (PPC) campaigns for flooring businesses.

Be The First Flooring Company People See & Get In Front Of The People Already Searching For Your Products And Services

There is no better internet lead than a lead from a Google search. This is because if someone is searching for “flooring near me” or “refinishing services in {city}” you can best be sure that they are interested in finding someone who can help them with their flooring needs and are ready to schedule a consultaton. Google Ads are a great way to quickly get in front of these searches so you can start driving more leads and business your way.

Flooring Pros Marketing is a digital marketing partner for flooring companies. Our team specializes in generating leads and increasing online visibility for flooring companies. We achieve this through our expertise in digital marketing, including one of the most powerful tools available, Google Ads. We are also a certified Google Partner and have run millions of dollars through Google Ads over the years.

Highlights of our Paid Search Advertising for Flooring Companies:

You’ll see new flooring leads immediately (SEO alone can take months)
Results are measurable allowing you to see where your advertising investment is going
You’ll increase website traffic to your flooring business
You have a budget-friendly ad campaign that remains under your control
You reach the ideal target audience with keyword research
You can include retargeting campaigns to follow your site visitors with even more targeted ads
You can reach the top spot in local search results immediately

Only Pay Per Click! Understanding Google Ads

Google Ads, formerly Google AdWords, is an advertising platform allowing businesses to display their ads on Google’s search engine results pages (SERPs). By targeting specific keywords related to your business, such as “hardwood flooring” or “laminate flooring installation,” your ads will appear to people who are actively searching for flooring services, increasing the likelihood of conversions. PPC stands for Pay Per Click, which is how Google charges to run ads on its platform. Some markets and services will have higher cost per clicks (CPCs). while others will be more reasonable. On average, we see flooring related clicks costing around $5/click.

Targeted Advertising with Google Ads

At Flooring Pros Marketing, we believe that understanding your audience is key to a successful Google Ads campaign. By analyzing your audience’s demographics, interests, and behaviors, we can tailor your ads to their needs and preferences. This ensures that your ads are relevant and compelling, increasing the likelihood of clicks and conversions.

The Benefits of Google Ads for Your Flooring Company

Google Ads are a great investment for any flooring company looking to grow. Because they are quick to launch and are able to generate clicks as soon as they are live, we are often able to generate an ROI for our clients within the first month. That is why they are a foundational part of all of our programs.

Google Ads vs SEO

Google Ads are a great way to start off with Google search marketing. Unlike SEO, which can often take some time to fully kick in, Google Ads can bring you to the top of Google the second you start running a PPC campaign. However, as effective as they generate quick results, they will not bring in nearly as many clicks as an organic search. After all, people trust organic results more than ads, so investing in an SEO strategy as well for your flooring company’s growth is vital for long-lasting and sustainable results.

Creating Successful Google Ads Campaigns for Flooring Companies

Paid search ads simplify your online marketing efforts, using our proven keyword and bidding strategies. Your ads will appear at the top of search engine results to reach potential customers in your targeted area who are looking for a flooring company sending more qualified leads to your website.

To create successful Google Ads campaigns, it’s important to set clear goals before creating a campaign. Are you looking to increase website traffic or generate leads for specific services or flooring products? Are you targeting a specific demographic or location? Setting clear goals will help you create targeted ads that are more likely to convert.

Luckily for you, we specialize in marketing flooring companies and understand what types of ads or campaigns work best to achieve specific goals.

We have run hundreds of campaigns for our clients and know exactly which types of ads, keywords and bidding strategies work so that you can be sure you are getting the best results for your flooring business.

Search and Click to Call Ads for Flooring Companies

Some of the most effective ads on Google are search and click to call ads. Search ads are the most common types of ads that you see show up on top of and below the organic results on both desktops and mobile devices. Click to Call (CTC) ads are ads that only run on mobile searches and allow the searcher to call your business directly from the ad, rather than sending them to your website first. These ads display your business name, phone number, and reviews, and allow potential customers to call your business directly from the ad.

At Flooring Pros Marketing, we understand that creating successful Search and Click to Call Ads requires careful planning and execution. Our team understands how to generate results for flooring companies on Google Ads and know the most relevant and effective keywords for your business that are most likely to convert.

You improve brand recognition to build trust with your audience
You improve brand loyalty from current customers who are more likely to refer you and provide positive reviews
You improve conversion rates by reaching more people in your ideal audience
You reduce marketing costs while optimizing your ROI
You appear on more channels improving your SEO efforts

Google Local Service Ads for Flooring Companies

In addition to Google Ads, Flooring Pros Marketing also specializes in Google Local Service Ads. Also known as Google Guaranteed Ads, Local Service Ads are a powerful tool for flooring companies looking to attract local customers. These ads appear at the top of search results when someone searches for a local service, such as “flooring installation near me.”

Google Local Service Ads allow your business to stand out from competitors by displaying your business name, phone number, and ratings directly in the search results next to a “Google Guaranteed” label. Unlike Google search ads, these ads are not pay per click. but instead are pay per lead. This can increase visibility and trust with potential customers.

By partnering with Flooring Pros Marketing for your Local Service Ads, you can ensure that your business reaches the right audience and drives leads and conversions. Contact us today to learn more about how we can help your business succeed with Local Service Ads.

Partner with Flooring Pros Marketing for Digital Marketing Success

At Flooring Pros Marketing, we understand the importance of digital marketing in today’s competitive landscape. Our team has the expertise to help flooring companies generate leads, increase online visibility, and ultimately drive conversions. Contact us today to learn more about how we can help your business succeed.

Google Ads FAQs

How much does it cost to advertise on Google Ads?

The cost of advertising on Google Ads varies depending on the competitiveness of your market and the keywords you’re targeting. However, since Google Ads uses a pay-per-click model, you only pay when someone clicks on your ad. We suggest having a minimum budget of $30/day when starting out.

How do I know if my Google Ads campaigns are effective?

You can track the effectiveness of your campaigns using tools like Google Analytics, which can provide insights into conversions, click-through rates, and other metrics.

Can I run Google Ads campaigns myself?

Yes, you can run Google Ads campaigns yourself, but it’s important to have a solid understanding of the platform and its best practices. Working with a digital marketing agency like Flooring Pros Marketing can ensure that your campaigns are optimized for success and that you’re getting the most out of your advertising budget.

How long does it take to see results from Google Ads campaigns?

The time it takes to see results from Google Ads campaigns varies depending on factors such as your industry, target audience, and competition. However, with proper planning, execution, and optimization, you can begin to see results within a few weeks or months.

What if I have more questions about Google Ads?

At Flooring Pros Marketing, we are here to answer any questions you have about Google Ads and digital marketing for your flooring company. Contact us today to learn more about how we can help your business succeed.

Interested in PPC services services for your Flooring business?

This involves optimizing your website and local listings for local search results, such as Google My Business, to make it easier for potential customers in your area to find you.